For many, these logos are cultural icons, emblems of a lifestyle that we’ve become accustomed to. But how deep into our subconscious are these logos ingrained? Would we still recognise them if they weren’t quite the same?
As a brand, the recognisability of your logo is a key component for driving success, this is why you’ll hardly ever see drastic changes made over the years. A perfect example of this is the Coca Cola logo: despite a slight deviation in the late 1800’s, the logo has remained largely the same. A classic case of if it ain’t broke, don’t fix it some might say.
But we wanted to mix things up.
Rivalry in any industry is inevitable, and no more so than in the food industry. But what if rival brands wanted to collaborate? Could they really work together from a branding point of view? We took this totally hypothetical situation and decided to have a little fun, so we’ve “mashed up” some of the most well-known fast food logos out there to see just how malleable they really are… and we have to say, our brains are now a little fuzzy because of it! Check them out below and let us know what you think…
McDonalds Vs Burger King
Cadbury Vs Hershey’s
Baskin Robbins Vs Dairy Queen
Starbucks Vs Tim Hortons
Domino’s Vs Pizza Hut
Chick-Fil-A Vs KFC
Krispy Kreme Vs Dunkin’ Donuts
Greggs Vs Pret-A-Manger
Subway Vs Jimmy Johns
Pepsi Vs Coca Cola
If you wish to share any of these images, please credit www.cda.eu as the source.
*PLEASE NOTE: We are not affiliated with any of the brands mentioned, the images created were purely for illustrative purposes only.
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